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Detailed benefits

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Module for Retailer-Supplier Collaboration

Benefits for the Supply Chain

One of the great benefits of sharing data to suppliers is demand planning: forecasting the need for product

  • Reduction of stock-outs: improve the availability in gondola, regardless of whether the SKU’s are in promotion
  • Inventory reduction: inventory must be balanced with demand
  • Reduced forecast errors in demand planning
  • Decrease in unnecessary transfers between CD and stores
  • Increased order fulfillment rate
  • Reduced rejects and returns: greater visibility allows suppliers to optimize inventory levels to match demand including seasonal or promotional peaks

Comercial Bennefits

The commercial area covers all the retail levers from purchase, price, promotion, planograms, new articles, etc.

  • Promotional calendar: designing the right promotions
  • Price optimization: assigning the optimal price; maximizing volume, profit, loyalty, or other business-specific benefit
  • Better understanding of the seasonality of demand
  • Grouping: you can focus the promotions, assortment, planogram, etc., to store’s profile
  • Optimization of investments
  • Introduction of new products
  • Rationalization of the assortment
  • Understanding the impact of consumer segments on demand
  • Cross-selling through basket profile analysis
  • Planogram optimization

Mutual Benefits Retailer/CPG Supplier

The main benefit should be to drive action by improving the execution of the strategy rather than wasting time in calculations and data disagreements between retailers and suppliers

  • Visibility: provide the supplier with a platform that allows them to better understand the retailer's way of doing business
  • Time saving: we seek to reduce the time of analysis and increase the time of action.
  • Reduce the cost of execution: account executives, category managers, and promoters can act immediately in-store instead of performing a manual diagnosis of the situation
  • A single source of truth: it is a common / shared information base on which the retailer and supplier can collaborate
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